Driving and Developing Digital Publishing

I help publishers and organizations understand their users, manage their projects and products – and deliver value.
On time and on point.

Read more below 

About Lars:

I have more than 10 years of experience working at the digital frontier in the media industry. With a background in journalism, I combine publicism, product management and development – plus everything between the users and the business.

I’ve worked with the development of Denmarks largest news website and worked as Head of Product Development at the biggest media monitoring/insights company in the country.

As a consultant I have (among many other things):

  • 💰 Implemented paywalls and subscriptions
  • ✨ Managed and launched redesigns
  • 🎤 Interviewed users
  • 📊 …and analyzed data
  • 🚀 Managed projects and launched products
  • 📆 Organized and managed events
  • ✍️ Written a lot of articles
  • ☑️ And much much more…

Let's connect:

Currently, I am a consultant and the Head of Digital & Product at Willmore, where we help publishers and other organizations build sustainable businesses.

Find me on Twitter or LinkedIn

I can help and spar with:

Research

Development

Launch

  • Assumptions/hypotheses
  • Who are your segments? 
  • Can you solve their problems?
  • Research and interviews
  • Where to start?
  • Cross-functional teams
  • Prototypes/demos, reiteration
  • Project or Product Management
  • How will you market it?
  • Who’s doing what?
  • What happens after launch?
  • Launch plan

Research:

  • Assumptions/hypotheses
  • Who are your segments? 
  • Can you solve their problems?
  • Research and interviews

Development

  • Where to start?
  • Cross-functional teams
  • Prototypes/demos, reiteration
  • Project or Product Management

Launch

  • How will you market it?
  • Who’s doing what?
  • What happens after launch?
  • Launch plan

I also do talks and other speaker engagements, especially on digital media trends [links to text in Danish]. 

Want to collaborate?

Some of the organizations I've worked with:

Some of the organizations I given talks for:

Newsletters:

Digital Ugerevy

A weekly recap and insights into the most important news and trends in the digital and tech media industry.

(It’s in Danish)

Products in Publishing

A newsletter on Product Management and innovation in the digital media and publishing industry.

(It’s in English)

This website

I’ll send you an email when I publish anyting on here or came across something cool/inspiring you should see.

(It’s in Danish)

Jeg udgiver:

Her får du overblikket over digitale medietendenser og udvikling. Læs med »

Min blog om nye medier, digital journalistik og udvikling Læs med »

Indlevelse i brugernes situation er nøglen til den gode brugeroplevelse. Læs med »

Et handlingsanvisende nyhedsbrev om ledelse. Én ting ad gangen. Læs med »

Let's talk

Solving problems is what motivates me. For you, your business, product – or customers or users.

If you are interested in using me or collaborating on something, just reach out.

I am also up for a cup of coffee (off- or online) with interesting people and interesting ideas, products and projects.

© Lars K Jensen